Post by account_disabled on Apr 15, 2023 23:55:35 GMT -5
Seth_godin Seth in his book describes what the problem of flooding the audience with ads is. And why such a technique is not beneficial or effective from the marketer's point of view. He notes that despite the clear downsides of such activities both for the Internet user and for the marketer a group of the latter still stick to the old approach “Ironically marketers have reacted to this new situation in the worst possible way. and make them effective again they decided to disturb us even more!” Seth Godin calls this type of advertising messaging disruptive marketing. The opposite is Permission Marketing popularized by Seth.
Interestingly Seth compares permission marketing to dating quote He distinguishes stages of dating. Offer a potential customer an incentive that will interest them. Taking advantage of the fact that he has devoted his whatsapp mobile number list attention to you offer him a longer relationship during which you will provide him with more information about your product or service. Reinforce your encouragement to make sure the prospect doesn't withdraw his consent. Offer additional incentives that will get even more approval from the potential client.
Over time use the prospect's permission to make a profit. What is most important in successful dating. How often you meet the other person so that mutual trust can build between you. In the same way the frequency of contact with brand messages is important in marketing activities. This is much more important than reach which is quantity not quality. What exactly is permission Seth distinguishes four rules that help us understand what permission actually is. what is permission Using the analogy of going on a date you could say You're not allowed to go out with your best friend's girlfriend.
Interestingly Seth compares permission marketing to dating quote He distinguishes stages of dating. Offer a potential customer an incentive that will interest them. Taking advantage of the fact that he has devoted his whatsapp mobile number list attention to you offer him a longer relationship during which you will provide him with more information about your product or service. Reinforce your encouragement to make sure the prospect doesn't withdraw his consent. Offer additional incentives that will get even more approval from the potential client.
Over time use the prospect's permission to make a profit. What is most important in successful dating. How often you meet the other person so that mutual trust can build between you. In the same way the frequency of contact with brand messages is important in marketing activities. This is much more important than reach which is quantity not quality. What exactly is permission Seth distinguishes four rules that help us understand what permission actually is. what is permission Using the analogy of going on a date you could say You're not allowed to go out with your best friend's girlfriend.